Built a content engine driving 15% of ticket sales
Context
Content and editorial work for Open Data Science Conference (ODSC), a global AI and data science event platform.
Goal
Increase ticket sales, grow audience, and establish ODSC as a leading voice in data science.
What I Did
- Led editorial strategy and content production
- Managed and coached 20+ writers
- Oversaw production of 70+ articles per month
- Developed SEO-driven content strategy
Result
- Generated 15% of total ticket sales through content
- Became the #1 referral channel for all ticket sales, competing against social media,
- Increased organic traffic by 12,000%
Produced high-impact editorial content for MIT
Context
Writing and editorial contributions for MIT, covering research, innovation, and complex technical topics.
Goal
Translate complex research into engaging, accessible content for a broad audience.
What I Did
- Interviewed researchers and subject matter experts
- Wrote and edited articles on emerging technologies
- Simplified complex topics without losing accuracy
Result
- Published across a globally recognized platform
- Helped increase accessibility and engagement with technical content
Ranked #1 for “open data science”
Context
SEO-focused content for Open Data Science platform.
Goal
Improve search visibility and capture high-intent traffic.
What I Did
- Researched and targeted high-value keywords
- Created and optimized long-form content
- Aligned content with search intent
Result
- Achieved #1 ranking for “open data science”
- Contributed to 12,000% growth in organic traffic